Principles of Marketing

HS Credit Value:  ½ Credit / Half Year Course
Grade levels: 11 & 12

Course Description: 

This course is designed for students interested in marketing or merchandising careers. Topics include marketing channels, wholesaling and middlemen, retailing, the components of the distribution system, buying/selling, supply/demand, and consumer behavior.  It will provide a broad overview to help students begin to narrow career choices. The course will include hands-on projects to reinforce concepts learned in the class. No Prerequisite.

Curriculum Map (Coming Soon)